Real estate success starts with daily discipline

Agents can use technology to attract customers while relying on preparation, personal contact, property knowledge and impartial negotiation to earn trust, one broker said.

Manufacturing growth could shape housing demand

Florida’s 427,800 manufacturing jobs are concentrated in several major metro areas and pay an average of more than $86,000 annually. Tracking that workforce can help Realtors identify housing demand and better serve buyers working in the industry.

Florida home, auto premiums drop nearly $3 billion

In 2025, homeowners' rate increases slowed to less than 1% and auto rates fell 4.1%, while litigation and claim-handling costs also declined, according to a new report commissioned by American Property Casualty Insurance Association.

Lynyrd Skynyrd Band Home Sells $6.6 Million

The Georgia home of Gary Rossington, the late guitarist for Lynyrd Skynyrd, sold for $6.6 million. Once spanning 68 acres in the city of Milton, the property was called Free Bird’s Nest, after the band’s most famous song. When it was first marketed in its entirety for $12 million in 2023, it only dr